WHY A PRIVATE DONATION FUND?
In its 2011-2014 corporate plan Fostering Cultural Success, Telefilm Canada made a commitment to become a lever of success for the industry and to help it diversify its funding sources. The industry encouraged Telefilm to find a new way to interest the private sector to support Canadian cinema.
WHAT IS THE TALENT FUND’S OBJECTIVE?
The goal of the Fund is to raise $25 million over the next five years for the production and promotion of Canadian feature films by promising, emerging talent.
HOW MUCH MONEY HAS BEEN RAISED SO FAR?
To date, the Talent Fund has raised more than $15 million in private contributions in support of the Canadian audiovisual industry.
WHY SUPPORT CANADIAN CINEMA?
A donation to the Talent Fund contributes to the vitality of Canada’s audiovisual sector.
Most Canadian corporations recognize that the economic, social, and cultural fabric is closely interwoven. Arts and culture are central to a healthy society, and play a key role in helping our nation build and grow.
What’s more, Canada’s many success stories enhance the reputation of our entire industry internationally, which results in an increase in foreign production dollars through coproductions, co-ventures, and international production services.
HOW DOES THE FUND SOLICIT DONATIONS?
Telefilm is proud to count on a pan-Canadian Advisory Committee composed of nine renowned major business and community leaders, and guided by Canadian film financing expert Sheila O’Gorman. The role of committee members is to raise the visibility of the Talent Fund among potential donors, as well as to find inventive ways to inspire corporations to support Canada’s audiovisual industry.
HOW IS THE FUND ADMINISTERED?
The Fund is administered by Telefilm Canada within the framework of its existing financing programs. Contributions to the Talent Fund are directed into a separate bank account.
The Fund is managed with administrative expenses of less than 5%, and the governance is the responsibility of Telefilm’s Board and Executive Director.
WHAT ARE THE REPORTING REQUIREMENTS?
The Talent Fund reports to Canadians in a detailed and transparent manner by way of Telefilm’s annual report. Tax receipts for individual donors and corporations may be issued by Telefilm.
HOW CAN I APPLY FOR FINANCING?
The Talent Fund isn’t a separate program per se; it’s an initiative to find new support for Canada’s talented emergent filmmakers. As such, there is no separate application process. Telefilm is responsible for managing the Talent Fund’s investments. Please visit Telefilm Canada’s website for information regarding available financing and how to apply.
WHAT is the micro-budget production program?
Through the Micro-Budget Production Program, Telefilm Canada has partnered with more than 40 educational institutions and film cooperatives across the country with the aims of supporting emerging Canada content creators. The Talent Fund finances 77% of the Program, which, to date, has supported 55 debut feature films.
DO DONORS HAVE A SAY REGARDING WHICH INDIVIDUAL PRODUCTIONS RECEIVE FINANCING?
Although donors and corporations may wish to direct their support towards a particular program (ex. the Micro-Budget Production Program), donors are not involved in the decision-making process on a project-by-project basis. Telefilm makes decisions based on its programs’ guidelines, while also taking into account the Talent Fund’s mandate, which is to:
- support productions from emerging filmmakers of exceptional talent
- support the national and international promotion of Canadian talent
HOW IS DONOR SUPPORT ACKNOWLEDGED?
Donors receive letters of thanks from the Fund and, of course, benefit from the satisfaction of playing a valuable role in supporting Canadian film and its important place in arts and culture.
In addition, with a contribution of $500 or more, individual donors become members of the Talent Fund Producers Club.
HOW did THE INDUSTRY REACT TO THE CREATION OF THE FUND?
The Talent Fund has been very positively received by the business and audiovisual industries.
The Canadian Chamber of Commerce endorsed the Fund and encourages its members to support arts and culture endeavours. In addition, the Talent Fund has been recognized by the Canadian Radio-television and Telecommunications Commission (CRTC) as a Certified Independent Production Fund. Through this decision, Bell Media and Corus Entertainment were able to direct tangible benefits to the Talent Fund as part of their ongoing commitment to helping Canadian talent and stories to shine, both at home and abroad.
WHO should i contact if i wish to donate?
Please contact Jean-Claude Mahé, Director, Public and Government Affairs, at Telefilm Canada: firstname.lastname@example.org.